Что нового?

iGaming lead-gen in the UAE. Most campaigns get flagged before they spend. The ones that survive barely scale. We ran Meta Ads for them. The CPL held steady and lead volume grew. 231 leads at $14.71 CPL. $3,400 in spend.

Stayed compliant. Stayed profitable. A peptide brand running Meta ads in Germany. Most advertisers in this space get shut down or rarely turn a profit. We built a system that stayed compliant and performed. 6.92x ROAS. 26 purchases. $9653.3 revenue

Vape e-commerce in Denmark. Restricted category. Most platforms won't run it. We built a structure on TikTok that held for 8 weeks. Refined as it scaled. No drop-off. $2,846 spent. $28,505 in revenue. 324 purchases blended across active campaigns. 10x ROAS in a category where most campaigns get flagged before they convert.

Volume up. Economics didn't break. Scale usually breaks iGaming unit economics on Meta. This Indonesia campaign didn't follow that rule. 221 FTDs. $0.50 per FTD. 24x ROAS. Volume up, returns held. That's what a properly built structure looks like from day one.

Most campaigns in IPTV see CPL climb as spend increases. We built a structure that moved the other direction. $16.11 per lead in phase one. $11.08 per lead by phase two. The trend line tells the story.

No pitch. No referral program. No ask. A past client was talking to someone shopping for an agency. Without us knowing, they said we were the ones to call. "Told him you guys are the best." When someone does that unprompted — no incentive, just a default answer — that's earned. This showed up in our inbox out of nowhere. Made the whole team's week.